We’re Ripple Makers.

Braver Coach is a haven for feelers, wild hearts, and fringe-dwellers who are ready to trust their work enough to liberate it from the limits of traditional coaching.

Braver Coach is a mission, a community, and an educational platform for coaches who are reimagining coaching by moving beyond the goal-setting and achieving arena and leaving ample space to navigate the intricate terrain of human experiences. 


Braver Coach manifesto

When you trust you are worth bringing forth all of who you are, you will be brave enough to make a difference in only the way you can.

Braver Coaches…

  • Actively work to create a Ripple Effect with their work that has a positive collective impact.

  • Use vulnerability as a guidepost for decision making even when the work itself is messy.

  • Work with the full human experience including personal history and emotions as they arise.

  • Make space for their intuition and use it as a force for liberation from cultural conditioning.

  • Cultivate balanced coach-client relationships built on trust, respect, and holistic decision-making. 

Traditional coaches…

  • Work with an individual's goal regardless of the collective impact.

  • Give off an impression of perfection in an attempt to maintain their role as an expert.

  • Don’t make space in their coaching for emotions, personal history, or trauma.

  • Mistrust their intuition or ignore their gut if it might mean “coaching outside the box.”

  • Rely on traditional business models which manipulate clients with illusions of scarcity. 

About Andrea Leda

I founded Braver Coach because I believe coaches are capable of so much more than we’ve been led to believe. When I first started coaching in 2010 I was afraid to bring too much heart into my work. I wanted to be the “good coach” and follow the rules that I believed were there for my own safety. But those rules became the very thing I had to break in order to be the type of coach I had been called to become—a Braver Coach.

By answering this call, I’ve made space in my coaching for radical empathy, emotional resiliency, grief, trauma, stories, and spirituality.

In doing this, I didn’t break people as I was warned I would. Instead, clients found internal liberation for maybe the first time in their life. I’ve learned that only by bringing forth all of who I am can I make the difference I’m meant to make.


For my formal education + training, business ethos, and tenets of coaching please read here.